January 27

Today’s post is postponed by the Fantastic Four trailer, which I’ve already written about twice and will probably do so another couple of times before the day is out. Sometimes, a trailer, or a piece of news about something similar, is released and I find myself writing about it a number of times for a number of different outlets. It’s an interesting experience, trying to keep track of what I’ve written for where, and also the different tones and expectations of each outlet. I can say this nerdy detail here, but it’d be lost over here and so on.

The problem always comes when the thing you’re writing about is so vague that it’s difficult to pull any details out of, of course; I remember the Star Wars trailer and the number of times I essentially wrote “Well, we don’t know who these guys are, but it looks great, huh?” over and over again.

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