“Success Is Very Fragile”

It’s easy to get excited and arrogant when things are going well but it is important to remember that success is very fragile.  Digg sold for $500K after being worth $200 million just a few years ago. In the same time period, RIM, maker of the Blackberry, lost 95% (!) of its value.  There is continual disruption in our industry and you are likely to fail if you get complacent or stop evolving.

From an internal email sent by CEO Jonah Peretti to BuzzFeed employees celebrating the company’s current success.

The Internet is a shark.

“We Pile Up Digital Possessions and Expressions, And We Tend To Leave Them Piled Up, Like Virtual Hoarders”

Nevertheless: people die. For most of us, the fate of tweets and status updates and the like may seem trivial (who cares — I’ll be dead!). But increasingly we’re not leaving a record of life by culling and stowing away physical journals or shoeboxes of letters and photographs for heirs or the future. Instead, we are, collectively, busy producing fresh masses of life-affirming digital stuff: five billion images and counting on Flickr; hundreds of thousands of YouTube videos uploaded every day; oceans of content from 20 million bloggers and 500 million Facebook members; two billion tweets a month. Sites and services warehouse our musical and visual creations, personal data, shared opinions and taste declarations in the form of reviews and lists and ratings, even virtual scrapbook pages. Avatars left behind in World of Warcraft or Second Life can have financial or intellectual-property holdings in those alternate realities. We pile up digital possessions and expressions, and we tend to leave them piled up, like virtual hoarders.

From here, by Rob Walker.

“Because Escape is Unthinkable and Unwanted”

I was trying to explain this to a friend in email, and the only compact term I could come up with for what I’m talking about was “urban ennui.” Urban ennui is that feeling that arises when you’re caught between a city’s majesty and its dungeon. It’s the combination of pretending you’re sober enough to talk to a pretty girl on somebody’s balcony at midnight and curling into a fetal ball in your apartment because the pressure is too much a week later, and then doing it all again because escape is unthinkable and unwanted.

Seriously, there are times when David Brothers writes things and I want to shake my fist at the screen because he’s put it so well. Holy fuck, people; he’s an amazing writer.

(From here, all of which should be read.)

San Diego Syndrome

Have you ever seen Hearts of Darkness, about the filming of Apocalypse Now? In it, one of the actors talks about the experience of filming, and how deeply life-altering it was for all of them. Obviously this is a very extreme and prolonged example of the kind of experience we’re talking about, but back when I saw it, it was the first time that I’d ever heard someone talk about this kind of emotional upheaval outside of a therapeutic context. It opened my eyes to what is possible when people come together and, for a short period of time, agree to live in a reality that is completely saturated with something outside of their daily lives.

– From here.

That comes from a piece about San Diego Comic-Con, which officially opens tonight. It doesn’t directly connect the making of Apocalypse Now with the mindset of SDCC in terms of “the horror… the horror,” but that’s a connection that I admit to tenuously making in the past. Every single SDCC I’ve covered as a journalist has had that kind of weird disassociation with reality at some point along the way – A sense of “I know this isn’t what life is really like, but it’s all I can remember now, and that’s not a good thing” – that, even when you know it’s happening, is astonishingly unsettling. It’s like comic convention as Stockholm Syndrome or something.

When people ask me whether or not I miss going to San Diego, that always comes to mind. I think I do… but is that really me thinking it…?

“Only Now Have I Come To Realize How Important Leaving Was For My Sanity, As Well”

When I moved out of New York, I knew at the time that it was the best decision for my career and pocketbook. Only now have I come to realize how important leaving was for my sanity, as well. Not that I was afflicted with claustrophobia or exhaustion or any of the pseudo-ailments with which so many hypochondriac New Yorkers diagnose themselves. Rather, I’d deliberately forgotten that life outside New York is just as pure and valid as life inside New York, which is a hazard of the City just the same as street crime, and one that’s far more prevalent.

New York makes it easy to forget that there are millions of people with hundreds of interests—NASCAR, surfing, raising chickens, owning land—for whom a tiny constellation of concrete boroughs that are frozen for half the year is not adequate. New York makes it easy to forget that many Americans would probably find paying $950 for a 10-by-10 room overlooking garbage cans either unaffordable or unappealing, or both. New York makes it easy to forget that the vast majority of people in the world don’t read Gawker, The Awl, the Observer, the New Yorker or even the New York Times, and that that doesn’t necessarily make those people uninformed.

From Cord Jefferson’s piece, here.

This resonates with me, even though I’ve never lived in New York (and suspect, now, that I wouldn’t enjoy doing so; Portland does that to you, as does age). I feel like we left San Francisco for similar reasons, even if we didn’t know it at the time.

“But Comic Book Fans Need To Feel Perpetually Beleaguered”

But comic book fans need to feel perpetually beleaguered and disenfranchised, marginalized by phantom elites who want to confiscate their hard-won pleasures. And this resentment — which I have a feeling I’m provoking more of here — finds its way into the stories themselves, expressed either as glowering self-pity or bullying machismo. There are exceptions: Mark Ruffalo’s soulful Hulk (though not Eric Bana’s or Edward Norton’s); most of the X-Men. But even that crew of mutant misfits turned protectors of humanity exists in a circumscribed imaginative space.

That’s from the New York Times’ discussion between movie critics A. O. Scott and Manohla Dargis about superhero movies and comic book culture. There’s lots of sweeping statements in there, but this one stuck with me as being close to the truth.

“No Longer Are We Working Long Hours Because We Want To, But Rather Because There Is An Expectation We Should”

In the early days of my career, when I was young, I used to happily work long hours and regularly pull all-nighters. It was fun and I enjoyed my job. However, this set a habit in my working life that continued far longer than was healthy. Eventually I became stressed and fell ill. In the end things became so bad that I was completely unproductive.

This high-intensity working also sets a baseline for the whole industry, where it becomes the norm to work at this accelerated speed. No longer are we working long hours because we want to, but rather because there is an expectation we should. This kind of work/life balance can only end one way, in burnout. This damages us personally, our clients and the industry as a whole. It is in our own interest and those of our clients to look after our health.

This means we cannot spend our lives sitting in front of a screen. It simply isn’t healthy. Instead we need to participate in activities beyond our desks. Preferably activities that involve at least some exercise. A healthy diet wouldn’t hurt either. Getting away from the Web (and Web community) offers other benefits too. It is an opportunity for us to interact with non Web people. Whether you are helping a charity or joining a rock climbing club, the people you meet will provide a much more realistic view of how ‘normal’ people lead their lives.

This will inform our work. I often think that, as Web designers, we live in a bubble in which everybody is on twitter all day, and understands that typing a URL into Google isn’t the best way to reach a website. Not that this is all we will learn from others. We can also learn from other people’s jobs. For example, there is a lot we can learn from architects, psychologists, marketeers and countless other professions. We can learn from their processes, techniques, expertise and outlook. All of this can be applied to our own role.

Replace “Web designer” with freelancer – or creative person – of any kind, and I think this is true (From here, by Paul Boag).

“You Need To Give Your Thought Process A Break”

You need to give your thought process a break between first and second draft.  Ideally this is a couple of days, but even 15 minutes of playing Angry Birds or talking to your spouse about where to put the new climbing roses breaks your thinking process enough that when you go back to it, you’re much better able to see whether your narrative arc holds together, and what you don’t really need.  Read it aloud to yourself before you start rewriting: What sounds wrong?

That’s Megan McArdle, senior editor for The Atlantic, talking about the best self-editing advice she knows. For years, I operated on a “Write it and get it out there!” plan, just churning out material; I’ve started re-writing and re-working material recently, and the “you need to give your thought process a break between first and second draft” thing is so amazingly spot-on for me; even just something as basic as having dinner can allow me to break through a problem that seemed insurmountable before.