His online art intervention, called The Possibility of an Army, will expose the ease with which fake identities can be created online. He has enlisted people to open Facebook accounts with the names of mercenary soldiers hired by Britain in the American war of independence. He is literally creating a fake army of dead men.
“There are already enormous armies of fake accounts,” says Dullaart. “There’s a huge market in selling YouTube views and every kind of social media engagement … I get frustrated when I see social media quoted as validation of a cultural practice.” Even museums, he claims, use faked responses to enhance their reputations. The providers of such services “make money by giving you big numbers. They generate random behaviour so they look more real. And they’re all around.“