The company said that the website, the first dedicated site the Sunday People has had, did not hit the traffic targets that had been expected over the three months since launch.
People.co.uk, a multi-million pound digital offering dubbed “Buzzfeed for grown-ups”, went live on 5 November… The Daily Mirror publisher has previously said that its digital projects, such as the successful UsVsTh3m, have to produce results or they will not continue to be backed.
“Our aim is to become one of the UK’s leading multi-media publishers and we will only achieve this by experimenting with new digital ideas,” added [Trinity Mirror chief executive Simon] Fox.
Trinity Mirror closes People.co.uk after just three months, citing failure to hit traffic projections. Three months. That’s insane.
To be totally honest, I never expected the Icon sales to be so low. I love the line of books and have been buying them from Issue 1, but the orders after Issue #1 (of Painkiller Jane) were extremely low and I am not sure why.
I think a lot of websites have been ignoring the books they are putting out and spending a lot of time looking elsewhere or at only the superhero books that Marvel has put out.
That’s Painkiller Jane writer and co-creator (with Marvel CCO Joe Quesada), Jimmy Palmiotti, talking about low sales on the book’s relaunch with Marvel’s Icon imprint. A quick glance at Comichron suggests that the Marvel issues sold on par with the series’ run with Dynamite Entertainment (which is to say, U.S. orders in the low 6000s).
Palmiotti seems to be squarely blaming the low orders on websites not covering the Icon books. I’m wondering whether that would change if Marvel put any marketing or promotional muscle behind the line whatsoever (I suspect that it would). As it is, Icon feels like an imprint that Marvel tolerates, not one that Marvel promotes.
A sign of my mood, I worry, this song was in my head as soon as I woke up at the appropriately insomniacial time of 4:38am today. I have a love/hate relationship with Nirvana that mostly hews towards the latter, but as much as the (purposeful?) misunderstanding of how the Salem Witch Trials actually worked – “If she floats, then she is not/A witch like we’d thought”? No, it’s literally the other way around, Kurt – I have a fondness for this song, mostly down to the guitars that feel like “The End” by the Beatles played by a drunk garage band and the absolutely perfect opening couplet.
The National Security Agency and its UK counterpart GCHQ have been developing capabilities to take advantage of “leaky” smartphone apps, such as the wildly popular Angry Birds game, that transmit users’ private information across the internet, according to top secret documents.
The fact that the villains were pigs should have been enough of a hint, man.
(From here.)
