One of the biggest reasons why I am good at what I do is my lack of experience. I don’t know the rules, therefore I think there is no box, and push things beyond their limits. I do crazy things on various social networks all the time, to find loopholes and tricks. Some people call it “gaming the system,” I call it experimenting.
You may be shocked to discover that the person who wrote this works in marketing. “Think outside of the box? I don’t even know there is a box!”