That’s the really super-cynical way of looking at it, I realize, and I’m exaggerating to some extent. But a lot of these relaunches and re-relaunches and ridiculous numbering schemes aren’t helping any. That recent Avengers comic that was actually #24 but tried to kick off a soft-relaunch by emphasizing the beginning of a brand new storyline with big ol’ “#1″ on the cover? I actually sold less of those than I did of previous issues. But I did bump my orders up slightly because I thought maybe sales would go up a bit, so Marvel got more money out of me, therefore this was a success for them, I guess.

But for a lot of these new Marvel relaunches I’m not ordering much more than what I’m already selling. Judging by Marvel’s…enthusiastic sales plateaus for the multiple variants they’re offering, it looks like they want me to order a lot more than what I have been, but I don’t see how a new Secret Avengers #1 is going to sell any more than the current Secret Avengers series which just debuted a few months ago.