Why ‘Guardians of the Galaxy’ Is the Riskiest Marvel Film Since ‘Iron Man’ (Analysis)

The biggest surprise about the first Guardians of the Galaxy trailer isn’t that it looks exciting, with impressive visual effects and a snarky sense of humor; we’ve come to expect those things from Marvel Studios movies by now, after all. No, the surprise is that it addressed the big problem for the movie immediately: Nobody really knows who these guys are.

And here I am, from yesterday, on the Guardians of the Galaxy trailer.